Laura Miller, in an article at Salon, uses the context of the Amazon-Hachette disagreement to make an important point to would-be authors about what it means to get one’s book published:
It helps to understand what’s happening here if we all stop thinking about a traditional book publishing contract as a halo of literary worthiness bestowed upon an author by entities invested with a sacred, ineffable authority. Actually, it’s a business deal. It signifies that a disinterested party (i.e., not your mom or spouse) believes enough in the book’s potential appeal that it is willing to put its own money into the project. Publishers don’t just supply professional services (editing, design, distribution, marketing); they are investors. Doesn’t mean they’re always right; publishers often aren’t. But publishing a book is always a gamble of sorts, and a traditional publisher has ponied up.
I’ll admit that, at times, I’ve thought that selling a book would be a kind of validation of my talent, my ideas, my worth as a human being on this planet. (Though I should know better, considering that back when I was a journalist, I had a lot of things published and/or broadcast, and doing so didn’t feel all that special. Well, sure, the first time was special, but after that, not so much.) But it helps me to remember that companies publish books to make money. What gets published is what somebody thinks will sell, and a lot of respected texts didn’t sell very well, including Thoreau’s Walden.
Still, I’ll also admit to, at times, entertaining the fantasy that someone would contact me with an offer to publish my brilliant texts. Why not? But I also don’t really try that hard to seek publication because, well, I find the act of writing far more rewarding that the act of seeing my name in print.